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Styx Greatest Hits
Corporate Advertising Breathes New Life into Classic “Rock and Roll”
Whether it’s Led Zeppelin’s “Rock and Roll” playing to the baby boomer generation on behalf of General Motors or Mountain’s “Mississippi Queen” helping to set the tone for a steamy Budweiser commercial, corporations are turning to well known rock anthems to help push their ad campaigns.
Classic rock is nothing new to the advertising industry. The Beatles “Revolution” was one of the first examples of an instantly recognizable refrain featured in a major ad campaign for Nike. The success of that campaign seemed to open the floodgates for product manufacturers taking consumers on a well-received trip down memory lane. Apparently, everything old is new again.
So, why the sudden interest in tracks that are well past their prime? In all likelihood, a combination of factors contributes to the tenable use of songs that have been part of our musical landscape for decades. Certainly the generational appeal to those who experienced their golden years during the 60’s and 70’s can’t be overlooked, but other considerations are equally plausible.
The once mighty classic rock radio format has become less and less popular in recent years as younger listeners lean understandably toward a more modern play list. The result of this shift can be seen in a generation almost completely unfamiliar with classic rock stalwarts that older generations are often overly familiar with. Advertisers are keenly aware that the standards of the era can not only induce nostalgia in older demographics, but also invoke curiosity from younger demographics as well. Interest in the music used for a commercial, no matter who it comes from, can easily lead to interest in the products being advertised.
In some cases, the song itself serves a greater purpose than to merely supply background noise for product visuals. A recent ad for Volkswagen featured a parked car with a young driver miming robotically to the infamous Styx tune “Mr. Roboto”. Only when the door to the car is opened do viewers hear the campy strains of the million selling single. The ability to enjoy this guiltiest of pleasures without others being aware is meant to extol the virtues of Volkswagen’s engineering excellence that results in a quiet ride. While the purpose of using that particular song may have been lost on many, the inclusion of it made for a popular ad.
Whether or not the trend toward classic rock in advertising will continue is anyone’s guess. While there are almost an unlimited number of potential hits to choose from, licensing considerations keep many of the most popular offerings off the table. Considering that advertisements may be the only way that younger generations might gain exposure to arguably some of the greatest music of the past century, using classic rock songs for marketing seems less like a sell out and more like an opportunity to introduce the music of the past to the consumers of the future.
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2009 Styx Greatest Hits
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Greatest Hits by Styx 16 MONSTER Jukebox HITS MINTY CD New Case FREE Ship $8.00 |
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Greatest Hits by Styx (CD, Aug-1995, A&M (USA)) $12.08 |
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“50% OFF!” CD BY: “STYX” 16 GREAT TRACK ALBUM: “GREATEST HITS PART-2” $9.95 |
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STYX-GREATEST HITS PART 2 4TRK PROMO CD CS386 *FREE U.S. SHIPPING* $4.99 |
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Greatest Hits by Styx (CD, Aug-1995, A&M (USA)) $2.29 |
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Greatest Hits by Styx (CD, Aug-2008, A&M (Remastered) $6.99 |
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Styx: Greatest Hits Part 2 CD ..Like New $6.75 |
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Greatest Hits by Styx (CD, Aug-1995, A&M (USA)) $4.00 |
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Greatest Hits by Styx (CD, Aug-1995, A&M (USA)) $0.01 |
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Styx CD Greatest Hits – A&M CD-0387 – 1995 Digitally Remastered Version $0.99 |
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Greatest Hits, Pt. 2 by Styx (CD, Jun-1996, A&M (USA)) $2.99 |
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Greatest Hits, Pt. 2 by Styx (CD, Jun-1996, A&M (USA)) $2.49 |
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STYX – Greatest Hits Part 2, Best of, Light Up, Mademoiselle, Snowblind, Lights $5.00 |
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STYX Best Of, Greatest Hits, Lady, I’m Gonna Make You Feel It, You Need Love $5.00 |
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STYX**ICON: GREATEST HITS!**CD $5.95 |
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~~~STYX~~~GREATEST HITS~~~16 HITS~~~REMASTER~~~NEW CD!! $8.99 |
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STYX Greatest Hits Part 2 Four track Sampler CD $3.99 |
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Styx: Greatest Hits, Pt. 2 CD $7.85 |
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A&M-540387- CD STYX Greatest Hits OOP USED $6.98 |
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STYX CD..Greatest Hits ..THE BEST OF.. $5.00 |
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STYX GREATEST HITS CASSETTE $25.99 |
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STYX US CD “GREATEST HITS VOL. 2″ -VG- $8.48 |
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Greatest Hits by Styx (CD, Aug-1995, A&M (USA)) $16.46 |
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Styx Greatest Hits – Classics, Vol. 15 – CD – Only $2.19 S/H to the USA $0.49 |
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STYX – Greatest Hits (CD 1995) CRC CD-0387 CLASSICS $5.99 |
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Greatest Hits, Pt. 2 by Styx (CD, Jun-1996, A&M (USA)) $0.99 |
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The Styx Greatest hits 1995 CD $5.00 |
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Styx, “Styx – Greatest Hits, Part II” Audio CD $8.57 |
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Greatest Hits by Styx (CD, Aug-1995, A&M (USA) – Digitally Remastered! $6.99 |
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STYX – The Greatest Hits (2CD) KOREA CD *SEALED* *$2.99 S/H $23.99 |
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Greatest Hits by Styx (CD, Aug-1995, A&M (USA)) $5.00 |
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Greatest Hits by Styx (CD, Aug-1995, A&M (USA)) $6.00 |
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STYX**ICON 2: GREATEST HITS!**2CD $10.95 |
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Greatest Hits, Styx, $20.79 |
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STYX[DENNIS DE YOUNG,TOMMY SHAW]: GREATEST HITS[REMAST] $8.99 |
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STYX – GREATEST HITS – NEW CD $19.68 |
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Styx Greatest Hits Best Of CD Classics (14 Tracks,70 Mins!) $4.66 |
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Styx: Greatest Hits Part 2 Sampler ~ EXCELLENT PROMO CD $6.36 |
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STYX – GREATEST HITS – NEW CD $12.22 |
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Greatest Hits by Styx (CD, Aug-1995, A&M (USA)) $6.36 |
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STYX – GREATEST HITS – NEW CD $6.99 |
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STYX – GREATEST HITS [SLIMLINE] – NEW CD $12.64 |
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GREATEST HITS BY STYX (CD) $20.24 |
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STYX – BABE: THE COLLECTION – GREATEST HITS – BEST OF – NEW IMPORT CD $14.25 |
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STYX – GREATEST HITS [SLIMLINE] – NEW CD $9.64 |
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Greatest Hits $6.65 All products are BRAND NEW and factory sealed. Fast shipping and 100% Satisfaction Guaranteed…. |
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Greatest Hits $5.99 … |
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Styx – Greatest Hits $8.94 If it’s your belief that one of the reasons today’s rock is so bereft of personality is that all sense of show business has been drained from the music, then a look back at the career of Styx offers proof positive that it wasn’t always thus. Greatest Hits offers a comprehensive overview of the band, from its art-rock days–which produced a top 10 hit in “Lady,” a new version of which is included i… |
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The Symphonic Rock Music of Styx featuring Dennis DeYoung $15.82 Recorded live in Chicago, this performance showcases Dennis DeYoung of Styx live with 70 musicians. Song listing: 1. Intro – Light Up 2. Grand Illusion 3. Lady 4. Best of Times 5. Ave Maria 6. With Every Heartbeat 7. Mister Roboto 8. Don’t Let It End 9. Lorelei 10. Babe 11. Come Sail Away Bonus tracks: 12. Show Me The Way 13. Suite Madame Blue… |
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Styx – 20th Century Masters $5.63 … |
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Best of Styx $10.59 Every fan of prog and arena rock should pick up this Styx book, which is a great collection of 23 of the band’s best rockers and ballads. Includes: Babe; Blue Collar Man (Long Nights); Come Sail Away; Crystal Ball; Don’t Let It End; Fooling Yourself (The Angry Young Man); Lady; Light Up; Lorelei; Love At First Sight; Love Is The Ritual; Mademoiselle; Miss America; Mr. Roboto; Queen Of Spades; Rene… |
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The Greatests Hits Volume 2 (Styx,Bette midler,extreme and the motion picture Robin Hood, Volume 2) … |
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Titan Quest Immortal Throne Expansion Pack $3.79 Titan Quest™: Immortal Throne™ is the action-packed expansion to the 2006 RPG hit Titan Quest. Brian Sullivan award-winning co-creator of Age of Empires and Titan Quest continues the epic story across the dark and more sinister Underworld of Hades.In this epic quest of good versus evil players will encounter the greatest villains of Greek mythology brave the attacks of Cerberus and hazar… |
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GREATEST HITS BY STYX (CD) $22.74 Spanning 25 years, this digital collection contains 16 of Styxs signature songs, including Lady, Come Sail Away, The Grand Illusion, Lorelei and Babe. Artist: STYX Genre: Popular Music Release Date: 22AUG1995 |
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Styx $114.49 Styx |
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Alfred Eagles Their Greatest Hits $16.95 Alfred Eagles Their Greatest Hits |
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Mariah Carey – Greatest Hits $169.99 Mariah Carey – Greatest Hits – Framed Poster |
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Rod Stewart- Greatest Hits $124.99 Rod Stewart- Greatest Hits – Wall Mural |
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The Emotions – Chronicle: Greatest Hits $124.99 The Emotions – Chronicle: Greatest Hits – Wall Mural |
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Cal Tjader – Greatest Hits $124.99 Cal Tjader – Greatest Hits – Wall Mural |
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Rod Stewart, Greatest Hits $24.99 Rod Stewart, Greatest Hits – Premium Poster |
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The Greatest Hits $16.99 “Twelve years, nine albums, two Grammy nods, three Dove awards, a Billboard Video Award and a host of other signposts, Christian hiphop’s groundbreaking duo have always risen above the rest delivering hit after hit. Simply put, this double-disc set is Grits’ Greatest Hits!” |
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Greatest Hits $5 “Phillips, Craig and Dean have had a string of #1 radio hits, 7 Dove Award nominations, and have sold over 1.4 million CDs! This Greatest Hits CD features 17 of the bands most familiar songs, including 14 #1 radio singles! The band continues to tour successfully across the country and remain to have one of the most recognized sounds in Christian Music.” |